This week on the web, unlooker.com posted a promotional video by Dove called “Selfies.”
I actually have mixed reactions to this video. On one hand, I think it’s wonderful how they are promoting the idea that everyone is beautiful and that many women have insecurities (not just teens.) But on the other hand, I see it as a marketing strategy by Dove and I’m not completely convinced that they have the best intentions for girls and women at heart as ultimately, they are still a corporation trying to make money. To me, the promotion of “true beauty” is just their marketing ploy. Call me a skeptic but the fact that they splash it all over the internet suggests marketing over any other reason.
Since this is such a current issue and I think it will be excellent fodder for discussion in my grade ten applied English class, I’m looking for help from the public. I’m using this with the Media Studies strand expectation 1.4 “Audience Responses” and I would love for some feedback for my students. I would love if people commented in this post or tweeted back what kind of “audience” they are (parent, teacher, student, male, female, or whatever audience deemed appropriate, etc) with a personal response to this video and concept. Feel free to include your own selfie too!
Thank you in advance and here is a selfie just for fun.